What would you do? Help balance increased marketing complexity and diminishing marketing resources.- Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.- Role requires Social Campaign Manager Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. – The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. – The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. – The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys.What are we looking for? Requirements :- 7-8 years of experience working on social campaigns\/ campaign manager \/ FB marketing in media agencies- Strong digital presence and expertise in emerging channels, as well as several of the following kinds of social spaces: Facebook, Twitter, YouTube, Blogs, Virtual Worlds, Mobile Platforms- Ability to uncover insights from data and use quantitative methods to answer questions and to find opportunities for optimization- Bachelors degree, MBA Marketing will be an added advantage- Must be flexible with weekly schedule, adaptable and willing to take on multiple priorities- Excellent organization and time management skills to complete tasks on time.- Well versed with advanced computer skills for Microsoft tools (Excel, Word, Power point)- Excellent analytical skills with ability to mine data to inform decisions Roles and Responsibilities : In this role you are required to do analysis and solving of moderately complex problems- May create new solutions, leveraging and, where needed, adapting existing methods and procedures- The person would require understanding of the strategic direction set by senior management as it relates to team goals- Primary upward interaction is with direct supervisor- May interact with peers and\/or management levels at a client and\/or within Company- Guidance would be provided when determining methods and procedures on new assignments- Decisions made by you will often impact the team in which they reside- Individual would manage small teams and\/or work efforts (if in an individual contributor role) at a client or within Company Please note that this role may require you to work in rotational shifts- Responsibilities :- Participating with the brainstorming, organization and development of social media opportunities- Educating coworkers from other disciplines on our social media capabilities and experience- Overseeing social media accounts and initiatives, ensuring excellence in digital services and project\/staff efficiencies- Supervising and leading production resources on social media projects- Working closely with Account Leadership, Business Development and Marketing groups to explore opportunities for new business through social media- Maintaining expertise on emerging social trends and technologies- Develop, manage and optimize comprehensive paid Facebook and Instagram Ad campaigns- Recommend new strategies based on data and testing- Experience in Audience research, audience building and ad creation- Excellent knowledge of Instagram ads manager and other social media best practices- Knowledge on responding to comments, compile campaigns and create content for Instagram- Organize hypotheses and recommendations for enhancing campaign performance- Understanding of Google Analytics and Google Tag Manager is a plus- Stay up to date with current technologies and trends in Facebook policies, strategies, trends, design tools and applications (ref:updazz.com)<\/p>\n
What would you do? Help balance increased marketing complexity and diminishing marketing resources.- Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.- Role requires Social Campaign Manager Campaign Management<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[11],"tags":[],"class_list":["post-5681","post","type-post","status-publish","format-standard","hentry","category-digital-marketing-jobs"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack-related-posts":[],"jetpack_shortlink":"https:\/\/wp.me\/pgs0IK-1tD","_links":{"self":[{"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/posts\/5681","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/comments?post=5681"}],"version-history":[{"count":0,"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/posts\/5681\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/media?parent=5681"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/categories?post=5681"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/tags?post=5681"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}