A digital advertising agency that helps businesses thrive online with smart digital marketing, creative branding, and performance-driven strategies trusted by growing and established brands is looking to hire a Specialist – Google Ads and Meta Ads.Job Role – Specialist – Google Ads and Meta AdsIndustry – AdvertisingFunction – Marketing Work Experience: 3-5 yrsLocation – Gurgaon\/GurugramMode: ONSITE (5 days per week)Salary: INR 7-10 LPAAge Limit: 29 yrsEducation: GraduationPreferred Skills – Meta Ads & Google Ads expertisePreferred industries – Advertising & Creative Agencies, Performance MarketingAbout the RoleThe firm is seeking a Google & Meta Ads Specialist with a focus on the Forex and Crypto segments to join our fast-growing digital advertising agency based in Gurugram. This full-time, on-site role is pivotal in planning, executing, and optimizing performance marketing campaigns for our clients. You will have the opportunity to work in a dynamic and ROI-driven environment, driving measurable business outcomes while enjoying direct ownership of budgets and campaign performance.Key Responsibilities- Plan, execute, and optimize Meta (Facebook\/Instagram) and Google Ads (Search, Display, YouTube, Discovery) campaigns specifically for Forex and Crypto clients.- Handle daily campaign optimization, A\/B testing, audience segmentation, and conversion tracking to maximize ROI.- Work on landing page conversion rate optimization (CRO), provide creative feedback, and manage pixel\/postback integrations using Google Tag Manager and API conversions.- Create and monitor ad funnels for lead generation (Click – Lead – FTD) to ensure effective customer journeys.- Analyze and report on campaign performance using tools like Google Analytics, Meta Business Suite, and Looker Studio.- Stay updated with advertising policy changes in the Financial\/Crypto segment and ensure all campaigns comply with these regulations.- Collaborate closely with design and strategy teams to ideate and refine high-performing creatives and ad copies.- Manage monthly budgets ranging from – 20-50 lakh, ensuring effective spend allocation and performance tracking.Requirements :- Minimum of 3+ years of experience managing Meta and Google Ads campaigns within the Forex and Crypto sectors.- Strong understanding of advertising policies and compliance requirements for financial promotions.- Hands-on expertise in CPC, CPM, CPA, and ROAS optimization strategies.- In-depth knowledge of pixels, S2S tracking, CRM postbacks, and campaign attribution models.- Analytical and data-driven mindset with proficiency in Google Sheets\/Excel for performance reporting.- Excellent communication and presentation skills.Mandatory Requirements :- Must have hands on experience with Google and Meta Ads- Should have expertise with end to end campaign management- Should have worked on Higher budgets (20-50 lakhs per campaign)- Should have explored Forex and crypto campaignsNice to Have :- Certification in Google Ads or Meta Blueprint.- Experience in managing large-scale budgets and campaigns with global reach.- Familiarity with the latest trends and best practices in digital marketing and advertising.What the company offers :- Opportunity to work with global Forex and Crypto brands.- Be part of a fast-scaling, performance-driven digital agency.- Real ownership of campaigns with exposure to large-scale budgets and global ad ecosystems.- 5-day work week with flexible hours, paid time off, and holidays.- Access to cutting-edge ad tools, learning opportunities, and a fast-track growth culture.- A vibrant, collaborative, and growth-oriented work environment.PS:- Only those who meet the job criteria specified in the job description and satisfy the mandatory requirements for the job role, are required to apply. (ref:updazz.com)<\/p>\n
A digital advertising agency that helps businesses thrive online with smart digital marketing, creative branding, and performance-driven strategies trusted by growing and established brands is looking to hire a Specialist – Google Ads and Meta Ads.Job Role – Specialist – Google Ads and Meta AdsIndustry – AdvertisingFunction – Marketing Work Experience: 3-5 yrsLocation – Gurgaon\/GurugramMode:<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-5371","post","type-post","status-publish","format-standard","hentry","category-digital-marketing-jobs"],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack-related-posts":[],"jetpack_shortlink":"https:\/\/wp.me\/pgs0IK-1oD","jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/posts\/5371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/comments?post=5371"}],"version-history":[{"count":0,"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/posts\/5371\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/media?parent=5371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/categories?post=5371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.whitehattoolbox.com\/jobsinindia\/wp-json\/wp\/v2\/tags?post=5371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}